In 1932, economist Lionel Marshall identified one major economic problem – “resources are limited, but wants are unlimited.” With the world fighting a depleting natural resource crisis, these words have become a reality today. In the joint battle against the energy crisis, the Government of India is successfully contributing to energy independence and reducing the country’s reliance on fossil fuels. The path towards a greener and sustainable future is being fueled by ethanol blending, a technique that combines environment-friendly additives like ethanol with gasoline. Ethanol Blending: The Chemistry Behind It As the name suggests, ethanol blending is a process of …
Tag: Atmanirbhar bharat
Core Sectors In India And How They Impact Your Portfolio
Four or five months back, India was standing on the brink of a coal shortage. For a country like India, where 70% of the energy needs are met by coal, the looming shortage rang alarm bells across the country. But why did every industry across all the verticals panic? What’s so dangerous about coal shortage? It’s because the coal sector is a sector upon which most industries depend. No matter which industry a company is associated with, it invariably requires electricity to run properly. There are some industries – like the Aluminium industry – that will be forced to stop …
Private Funding of Indian Railways to Develop 15 Stations Across India
Indian Railways is under the ownership of the Ministry of Railways, Government of India. This government-run organisation operates the world’s 4th largest National Railways System in the world. It runs about 13169 trains every day (long and short suburban routes), covering around 7325 stations all across the country. Now Indian Railways has planned for a massive overhaul of the entire collection of its operating networks – the stations (urban, suburban, and rural); platforms; locomotive coaches, and engines. This massive boost has been announced by the Government of India under “Make in India.” The railways have announced and identified 2 major …
Budget in Focus
Government to loose purse string to spur growth Union finance minister Nirmala Sitharaman will probably listen to the renowned British economist John Maynard Keynes while presenting her budget on Monday amidst Covid crisis. In his famous prescription to overcome the Great Depression in the 1930s, Keynes highly advocated for government intervention through public spending because, he argued, private investments cannot be counted upon when there is deep recession and gloom around. According to him, only the government in this situation can revive demand, restore stability and confidence by intervention through spending. The World Bank has recently commented that in India …
Amul butter : An Utterly Butterly Delicious success story
There are two mascots in India which are well-recognised, appreciated and a source of great pride. The Maharajah, was created by Bobby Kooka, the then Commercial Director of Air India, and Umesh Rao, an artist with J. Walter Thompson Limited in 1946 and Air India adopted the Maharajah as its mascot the same year. In 1966, Sylvester da Cunha, the then Managing Director of the advertising agency Advertising and Sales Promotion (ASP) was hired to design an ad campaign for Amul Butter. Along with his Art Director, Eustace Fernandez they decided to create something that would grab the attention of …
The story of tata steel – A century old and getting even stronger
A name that is written in golden letters in the history of India’s progress is Jamshedji Tata, the founder of the Tata Group, the biggest conglomerate in India. Tata Iron and Steel Company (TISCO) was founded by him and after his death in 1904, his older son Sir Dorabji Tata established the company on 26th August,1907 in an area of present-day Bihar (now Jharkhand), That remote and rugged place is today a huge steel city, known to the whole world as “Jamshedpur. Tata Steel did not stop with just its steel plant at Jamshedpur , but has also set up …
The Story of Godrej : Safe keeper to the Nation
There is an almost hundred percent probability that a product of this company is in use in every home or commercial establishment in our country, every day! Godrej touches the lives of millions of Indians every day. To them, it is a symbol of enduring ideals in a changing world It all began in a tiny shed in Central Mumbai where a young Ardeshir Godrej gave up law and turned to lock-making, manufacturing high security Anchor brand locks on 7th May 1897. Just three years after venturing into the safes business, HRH the Princess of Wales opted for a Godrej …
The story of Hero Motorbike: Riding since Pre-Independence!
As the nation gets ready to celebrate its 74th Independence Day this Saturday, it is a good time as any to turn the spotlight onto another of India’s top companies which had its origins before the freedom movement spurred by people with zeal, commitment and enthusiasm. The 1940’s were turbulent times, but in the midst of all the uncertainty, four young restless brothers from Kamalia, district Toba Tek Singh in undivided Punjab, from a simple middle-class Arora/Khatri family were marking time for an opportunity to explode upon the Indian corporate scenario. They were the Munjal brothers: Dayanand, Satyanand, Brij and …
MRF – The most expensive stock of India
What is common to Sachin Tendulkar, Brain Lara, Virat Kohli, Rohit Sharma and AB de Villiers to name just a few? They have all used the MRF logo on their cricket bats. No other brand in the world can boast of association with such big sporting icons. In 1946, when K. M. Mammen Mappillai started a toy balloon manufacturing unit with a funding of Rs.14000 in a humble shack at Tiruvottiyur, Madras, little did he know where his venture would lead to! By 1949, the company was making latex cast toys, gloves and contraceptives and in 1952 it changed course …
The True Story Of the metal of the‘INS Vikrant to Hamara Bajaj Auto.
‘Bajaj’ is a household name in India. Founded in 1926, at the height of India’s movement for independence from the British, the Bajaj group has an illustrious history. Jamnalal Bajaj, founder of the group, was a close confidant and disciple of Mahatma Gandhi who adopted him as his son. This close relationship and his deep involvement in the independence movement did not leave Jamnalal Bajaj with much time to spend on his newly launched business venture. In 1942, his son, Kamalnayan Bajaj, then 27, took over the reins of the business. He is the founder of Bajaj Auto besides other …